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Discover the essentials of SEO in 2016 and beyond! Learn about targeted keyword phrases, fine-tuning content, HTML, and meta tags, and effective link-building strategies.
Learn the Basics of SEO in 2016 and Beyond!
SEO involves selecting the most appropriate and targeted keyword phrases related to your website, aiming to rank your site higher in search engine results. When users search for these keywords or phrases, your site will appear at the top of the search engine results page.
Basic SEO requires fine-tuning your site's content, HTML, and meta tags, along with implementing a good link-building strategy. The most popular search engines include Google, Yahoo, MSN Search, AOL, and Ask Jeeves.
Search engines keep their ranking methods and algorithms secret to deliver the most valuable search results and prevent spam from clogging the listings.
Search engines use hundreds of factors when ranking listings. These factors and the weight they carry can change continually.
Algorithms can vary so much that a webpage ranked #1 on one search engine might rank #200 on another. New sites don't necessarily need to be 'submitted' to search engines; a simple link from a well-established site can prompt search engines to visit and index the new site.
It can take from a few days to several weeks after a referral link from an established site for all main search engine spiders to visit and index the new site. Learn more inside!
